Lirone Glikman has built relationships across 28 countries, and she's convinced that showing up as yourself, accent and all, is your biggest unfair advantage.
She's a global keynote speaker, personal branding expert, bestselling author of The Super Connector's Playbook, and founder of The Human Factor. In this episode, Lirone and I get practical about the two things most women in tech avoid: building a personal brand and in-person networking.
You'll hear:
- The Bondi Beach radio manager who hired her with ”your English sucks, but I like your energy,” and why your vibe matters more than your accent
- ”I'm not fearless — I just decided life is too fragile not to live it” (Lirone on losing her mom at 21 and how it shaped every bold move since)
- How to build a brand from five simple foundations: goal, message, strengths, values, and feeling
- The ”Google yourself” exercise to audit what AI and the internet say about you and how to fix it
- How to use ChatGPT and Claude to create content without losing your own voice
- ”We have no privilege not to build our brand”, and how to start small in one hour a week
- The VCP model (Visibility, Connectivity, Profitability) and why women build relationships beautifully but rarely ask
- The Q&A hack: how introducing yourself at a conference gives people permission to approach you
- The 90-list: a five-minute-a-day system for nurturing relationships before you ever need them
- Why impostor syndrome quietly costs you — and how to build your own value by doing
Resources mentioned:
- The VCP Process by Dr. Ivan Misner (founder of BNI): https://ivanmisner.com/what-is-the-vcp-process/
- The 90-list by Michael Port: https://www.heroicpublicspeaking.com/articles/networking-relationships-that-lead-to-gigs
Guest: Lirone Glikman — keynote speaker, personal branding expert, and author of The Super Connector's Playbook
Connect with Lirone:
- Book + workbook: https://www.lironeglikman.com/tscp-book
- Amazon: https://www.amazon.com/Super-Connectors-Playbook-Authentic-Relationships/dp/1761242083
- LinkedIn: https://www.linkedin.com/in/lironeglikman
- Instagram: https://www.instagram.com/lirone.glikman
Connect with Limor:
- LinkedIn: Limor Bergman Gross
- Coaching: https://limorbergman.com/coaching/
- Newsletter/Substack: https://limorbergman.substack.com/
From a Woman to a Leader drops every Wednesday. Subscribe wherever you listen.